Fronetics Management Team
The Fronetics management team is comprised of strategists, marketing professionals, writers, designers, and experts in social media. Clients value our real estate marketing expertise as we help identify opportunities for growth and increased revenue.
Jennifer Hart Yim
Director of Strategy
Jennifer is a communications strategist with 10+ years of experience in web and traditional marketing, corporate communications, events, and campaigns. She has served multiple organizations as a high-level communications advisor and go-to person for marketing strategy. Before joining Fronetics, Jennifer’s most recent work included serving as the chief of staff for a Massachusetts mayor and directing public health communication activities for Chattanooga-Hamilton County, Tennessee.
Elizabeth Hines
Creative/Editorial Director
Elizabeth is a content strategist with 12+ years of experience in content development, branding, marketing, and communications. She has written extensively about real estate and content marketing, and brings expertise in writing for SEO, content strategy development, and developing brand voice. Prior to joining Fronetics, Elizabeth worked at Boston University, Prospectiv, and Cengage Learning.
Ulrika Gerth
Editor & Content Manager
Ulrika is a marketing and research strategist with 15 years of experience writing for U.S. and international news and trade publications. She has covered a range of topics, including real estate, supply chain, logistics, and transportation, earning several awards for her writing and investigative reporting. Prior to joining Fronetics, she most recently served as an international correspondent as well as the editor of a Massachusetts newspaper.
Christy LeMire
Director of Video Production & Strategy
Christy is a passionate content creator and production manager, who has spent the last 16-plus years finding creative ways to reach audiences. The bulk of her experience lies in content distribution, bringing media to worldwide audiences through the web, film, and broadcast television. Prior to Fronetics, Christy worked at NBCUniversal, Comcast International Media Group, and WGBH Antiques Roadshow. She also owns her own integrative nutrition coaching business.
Katie Russell
Marketing Strategist
Katie is a marketing strategist with 8+ years of experience in content development and corporate communications and events. An experienced writer, Katie has worked with organizations researching and executing marketing and content strategies. Before joining Fronetics, Katie worked at Northeastern University managing events, campaigns, and branding for the Admissions department.