Real Estate Blog
Content Marketing vs. Sales Staff: Who Does What?
When your content marketing and sales forces align their efforts, they form a powerful symbiotic relationship that grows your brand and your bottom line. There’s a big misperception out there that content marketing represents some kind of threat to the job security of...
Our 6 Favorite Marketing Automation Tools for Real Estate Marketers
Check out these marketing automation tools for email workflows, social media scheduling, and customer relationship management. Lately it seems like everyone is talking about marketing automation. As real estate buyers increasingly demand personalized experiences...
Infographic: Real Estate Marketing Trends 2018
Placester’s 2018 Real Estate Marketing Survey reveals these real estate marketing trends: lead generation, challenges, the rise of video content, and social media. Earlier this year, digital marketing platform Placester published the results of its 2018 Real Estate...
5 TED Talks for Real Estate Marketers
Need a little inspiration? Check out our top 5 TED talks for real estate marketers. The popularity of TED Talks seems to have increased recently. A decade ago, the lecture series focused on technology, education, and design wasn’t a household name. Today, the number...
10 Social Media Statistics for Real Estate Marketers 2018
The latest social media statistics show growth of Instagram, social messaging bots, and video content. We joke around here that one thing that will always stay the same is that social media will always be changing. 2018 has been a remarkable example of that thus far,...
Should I Be Using Facebook Carousel Ads?
Facebook carousel ads helped one real estate company achieve a 63% increase in click-through rate and a 24% decrease in cost-per-acquisition. Facebook carousel ads offer a highly visual and engaging way to promote your properties. Not only that, Kinetic Social...
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