Real Estate Blog

How Pay-Per-Click Helped This Property Get 54 Leads
Property X also saw web traffic grow by 180% in 90 days by using Google AdWords and Facebook Ads. Sometimes our clients can be a little hesitant to try pay-per-click advertising. Take Property X, for example. Property X’s target customer fits a very particular...

This is How Often Real Estate Companies Should Post on Social Media
Remember these best practices when deciding how often your company or property is going to post on each of these social media platforms. Creating engaging, relevant content in a strategic and consistent manner raises brand awareness for your property and drives sales....

6 Signs It’s Time to Consider Outsourcing Your Real Estate Marketing
Take an honest assessment of these 6 areas to see if outsourcing your real estate marketing might be a smart move. Real estate companies are increasingly open to outsourcing real estate management because it allows them to focus on their core competencies while...

When Traditional Real Estate Marketing Methods Stop Working, Try Digital Marketing
A new digital marketing program helped one real estate marketing firm reinvent itself after traditional methods proved ineffective. A prominent real estate marketing firm was experiencing an all-too-familiar predicament: They had a great product that, for some reason,...

5 Tips for Building a Successful Real Estate Social Media Marketing Program
Social media marketing in real estate isn’t just about earning followers; it’s about building relationships. Social media is an excellent tool for real estate marketers, developers, and property managers for many reasons. You can communicate with residents/tenants,...

Learn How Content Marketing Increased Real Estate Sales by 37% in 90 Days
This case study shows how home sales grew by more than one-third in 3 months with content marketing. 93 percent of all online experiences begin with a search engine, and 75 percent of searchers don’t move past the first page of search results. With home buyers...