Real Estate Blog
The Sweet Spot of Advertising: Microtargeting and Real Estate
With microtargeting, you can personalize the messaging to ensure it reaches the right audience, in the right place, at the right time. In an age when customers are increasingly empowered to select how, when, and where to view content, deluging them with...
DIY Digital Marketing Strategy for Real Estate in Four Easy Steps
Looking to create a DIY digital marketing strategy for your real estate brand? Get started with these four steps. Highlights: A digital marketing strategy is your clear path to targeting, reaching, and engaging with potential buyers. You have to know who your ideal...
Wellness Amenities are the Biggest Trend in Luxury Real Estate
The latest trend in luxury real estate focuses on peace and tranquility. Here’s why wellness amenities, like meditation gardens and yoga decks, are growing in popularity. Highlights: Modern luxury residents are trending away from the traditional flashy displays of...
Infographic: 5 Tips for Using Facebook Live for Real Estate Brands
Live video marketing is one of the best and most cost-effective ways to grow brand awareness and generate leads. Here are five tips for using Facebook Live as part of your video marketing strategy. Highlights: Facebook Live’s average daily views...
Developing Your Real Estate Brand with Video Marketing
Here’s why video marketing is essential to developing your real estate brand and how to make video marketing work for you. Highlights: A majority of marketing professionals already use video — 87% consider it one of their marketing tools Video marketing is an...
Top 5 Real Estate Blog Posts of 2019 … So Far
Here are our most-viewed real estate blog posts from this year, covering topics from social media to the latest trends in digital marketing. Throughout the year, we regularly write blog posts to help our readers stay on top of the latest news and happenings in the...
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